design operation
creative direction
web design
branding
marketing strategy
content strategy
Kin.
Innovative & Results-driven Design & Marketing Leader
Southern California based Design & Marketing professional with over 10 years of experience driving brand growth, digital transformation, and successful omnichannel marketing strategy.
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Branding
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Web Design
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Retail Marketing
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Marketing Stategy
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Membership Program
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Creative Direction
Proven track record in leading cross-functional teams to execute integrated marketing campaigns, optimize brand identity, and enhance customer engagement across retail space, website, digital, email, and social platforms. Adept at turning insights into impactful strategies that elevate brand presence, create robust marketing campaigns, and drive measurable revenue growth.
Website Performance
Sessions
66M+
229%+ Growth
2021 - 2025
Users
14M+
40%+ Growth
2021 - 2025
Order Counts
45K+
171%+ Growth
2021 - 2025
Revenue
47%+
Growth
2021 - 2025
Engagement
70%
3%+ Growth
2021 - 2025
eCommerce Conversion
200%
Growth
2021 - 2025
Marketing Performance
Email Marketing
Subscriptions
980K
54% Growth
2017 - 2019
Open Rate
11%
57% Growth
2017 - 2019
Click-thru Rate
10%
5% Growth
2017 - 2019
Social Media
Pinterest Views
1.5M
1400% Growth
2017 - 2019
Pinterest Followers
4K
350% Growth
2017 - 2019
Instagram Followers
26K
170% Growth
2017 - 2019
Facebook Followers
79K
350% Growth
2017 - 2019
Campaign Performance
Campaign Revenue
631M
5% Growth
2017 - 2019
Website Traffic
33M
32% Growth
2017 - 2019
In-Store Foot Traffic
2M
3% Growth
2017 - 2019
Marketing Initiatives
Seasonal Lookbooks
Unique Clicks
25K
2017 Fall - 2019
Click-thru Rate
7%
2017 Fall - 2019
Now Trending Campaigns
Sessions
51K+
2024 Feb - Present
Engagement
90%
2024 Feb - Present
Purchase Rate
10%
2024 Feb - Present
Units Sold
400+
2024 Feb - Present
Engagement rate
75%
2017 Fall - 2019
Impressions
600K
2017 Fall - 2019